Why Identity Loyalty Starts with Employee Recognition

By | 2014-07-17T17:06:57+00:00 July 17th, 2014|Boost Blog|

Most people would agree that brand loyalty is one of the most important objectives in marketing. Companies like Apple, Starbucks, and Google have done a tremendous job building loyalty. So exactly what is brand loyalty? Sounds like an easy question, [...]

Employees Indicate Rewards Programs Help Them Feel Valued

By | 2015-06-02T09:51:43+00:00 May 19th, 2014|Boost Blog|

In a recent study by Ixaris, it was revealed that a whopping 80% of employees think a rewards program is among the things that would make them feel their work is being properly valued. Another interesting note from the study, [...]